You may have heard of some famous YouTubers – Zoella, Pointless Blog, PewDiePie and KSI who are all very popular on YouTube. Some of these have been famous for a long time and have millions of subscribers collectively. But – how do you actually become a YouTuber?
What is YouTube?
YouTube is a video sharing website, founded by three PayPal employees in 2005. With more than 400 hours of video uploaded to YouTube every minute, it is one of the fastest growing sites on the web where you can watch any video you like!
What is a YouTuber?
YouTubers create a personal channel where they create and upload videos. They also start to build up subscribers over a period of time.
YouTubers make videos on:
- Cooking tutorials
- Product reviews
- Daily vlogs
- Music and covers
- Educational and revision tools
When the video has been uploaded, they might want to share the video on social media. Having social media sites such as Facebook, Twitter, Instagram and Snapchat will be useful for them to share recent videos and interact with subscribers.
You may have also noticed that YouTubers release merchandise. This could be phone cases, t – shirts, beauty products, jumpers and hoodies just to name a few!
How do YouTubers get paid?
The way in which YouTubers gets paid is different to normal jobs.
YouTubers get paid through the advertisements of their videos. These advertisements are shown by Google’s company AdSense.
Once a YouTuber has linked their channel with AdSense, they will generally earn a percentage of the advertisement revenue that the subscribers will see on each of the videos.
YouTube charges the advertisement company when a viewer watches 30 seconds or more of the advertisement and charges a small fee per view.
Income is also earned through views on each video. Generally, for every 1,000 views, YouTubers will receive around £1 in revenue. This varies for each YouTuber.
Entry routes on becoming a YouTuber
Entry to this career is very simple. You need a Google account, a camera and a computer to start making YouTube videos.
However, having some technological experience using computer software will really help you. This could be from studying GCSE Computer Science, ICT or Media Studies which can give you basics on video producing.
If you do not have this experience, then YouTube offers a service called Creator Academy. This has been designed to give tips and tricks of becoming a better YouTuber. It has short courses on:
- Making high quality videos
- Growing your channel
- How to earn revenue
- How to get closer to your community
Help and advice
It might be useful if you gain experience first before deciding to upload any videos.
This could be through writing blogs, having a social media presence and planning everything you want to film in advance. It will help you decide whether a career as a YouTuber is right for you!
Being a YouTuber can be very difficult, especially if there are others doing the same videos as you.
It might be a good idea if you carry out some in-depth research into the audience you would like to attract. This could be the average age range, what days other YouTubers upload their videos and what has already been uploaded. Having this research will help you plan an original video that other YouTubers may have not thought of!
YouTube is a great way in connecting with people who have similar interests. But, it is very competitive and can be hard when you first start uploading videos.
So if you do become a YouTuber, be patient and hopefully one day you could become famous!